[WEB SECURITY] definition of "web application security"?

["Joe White" <joe@xxxxxxxxxxxxxxxxxx>]

------=_Part_71445_21400044.1219438717025
Content-Type: text/plain; charset=ISO-8859-1
Content-Transfer-Encoding: 7bit
Content-Disposition: inline

Assuming "web application security" is actually a definable term =) , I am
hoping for some help wordsmith-ing a quick one sentence (executive
friendly) definition for web application security.
here is what i have so far:

Web Application Security is defined as protecting web application assets in
> order to ensure user confidence by maintaining the integrity of customer
> data and defending the company name.
>

too wordy?  any thoughts?

thanks,
joe

<<<>>>

------=_Part_71445_21400044.1219438717025
Content-Type: text/html; charset=ISO-8859-1
Content-Transfer-Encoding: 7bit
Content-Disposition: inline

<div dir="ltr">Assuming &quot;<span class="Apple-style-span" style="border-collapse: collapse; white-space: pre; -webkit-border-horizontal-spacing: 2px; -webkit-border-vertical-spacing: 2px; ">web application security&quot; is actually a definable term =) , <span class="Apple-style-span" style="border-collapse: separate; white-space: normal; -webkit-border-horizontal-spacing: 0px; -webkit-border-vertical-spacing: 0px; ">I am hoping for some help wordsmith-ing a quick one sentence (executive friendly)&nbsp;definition&nbsp;for web application security.</span></span><div>
<div><br></div><div>here is what i have so far:</div><div><br></div><blockquote class="gmail_quote" style="margin-top: 0px; margin-right: 0px; margin-bottom: 0px; margin-left: 0.8ex; border-left-width: 1px; border-left-color: rgb(204, 204, 204); border-left-style: solid; padding-left: 1ex; ">


<p class="MsoNormal">Web Application Security is defined as protecting web
application assets in order to ensure user confidence by maintaining the
integrity of customer data and defending the company name.</p>




</blockquote><div><br></div><div>too wordy? &nbsp;any thoughts?</div><div><br></div><div>thanks,</div><div>joe</div><div><br></div><div>&lt;&lt;&lt;&gt;&gt;&gt;</div></div></div>

------=_Part_71445_21400044.1219438717025--